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CUP Brand
2008-04-23
 
Though CUP plays a leading role in creating CUP brand, the brand does not only represent CUP but also the whole bankcard industry in China. Actually, Chinese stance as well as global perspective is considered in building its popularity, reputation and customer loyalty.

The creation of CUP brand is achieved through the concerted efforts of competent departments of the trade, employees, member organizations, merchants and relevant partners.

No matte what role you are playing in the bankcard industry, you may add value to the CUP brand.
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